What are the strengths of marketing on Snapchat? What industries thrive on this social platform? What are the demographics? This article has it all!Read More
With the Astroworld tour underway, it’s the perfect time to show how Snapchat lenses can add value through multiple stages of a music marketing campaign. From album release to rocking out with fans, Snapchat lenses are designed to improve brand engagement and drive album and ticket sales.Read More
So, how can Snapchat lenses help your brand launch excitement before a product drops online or in store? Let’s take a look at a creative case study we’ve designed for KKW Beauty’s line of fragrances.
Snapchat is one of the most popular apps to connect with users in and outside of your network. This OG social platform lets you chat, send a Snap, or discover new content from your favourite celebrities. For those of us who aren’t familiar with it, it’s easier than you think to go from beginner to bunny-eared pro in no time (and yes, that’s a good thing).Read More
While Instagram has become a household name for social media filters, Snapchat is still king when it comes to connecting with younger audiences through augmented reality. The current world leader in ‘camera marketing’, which offers a new realm of engagement and analytics with interactive ads, Snapchat is paving the way for digital marketers to engage with their specific target market in an immersive way that was never possible with traditional marketing.Read More